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Thammasat team AVIVO has scooped the top prize at the recent L’Oreal Brandstorm National Finals 2007.
The contest features marketing students competing to apply creative and effective ideas to one of L’Oreal’s product. This year’s brief was to incorporate Redken’s philosophy as an urban salon haircare with a right approach in its marketing strategy and new product launch for its brand, Redken for Men.
The team AVIVO, comprising Pantharee Sukumpeeranont, Prin Thanapisititkul and Chotanan Kittiveerachot has beaten seven other finalist teams from 4 leading universities in Thailand to win the award – the team now goes on to represent Thailand in the international finals in Paris in June, pitting them against teams from 35 other countires.
Posted date: May 14, 2007 |
