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KPMG Business Administration Paper 2017

KPMG business administration paper aims to stimulate students’ business acumen and fostering interflow of creative ideas between the academic and business field, as well as recognising the quality work of Business undergraduates. With 32 years of proud history, BA Paper enjoys the status as one of the most representative and time-honoured student-run case competitions. Last year, more than 1,300 students from more than 25 countries joined us.
This year, under the theme “Go Beyond Data”, participants are required to come up with a detailed business plan for a start-up company that could make an impact on our society today - how would you make use of data from both your business and the market to improve business sustainability and profitability? Do you see any opportunities or potential in the market? The business plan should include a detailed outline of your strategy and implementation plan. Reasonable and detailed explanations should be provided to explain how your plan utilises the D&A concept in order to improve company growth, customer loyalty, profit margins and risk control.
To apply for the competition, participants are required to submit a 5-page Executive Summary for preliminary round Internal Assessment. Shortlisted participants will enter the Semi-Final. The best global team will be granted subsidies to participate in the Grand Final held in Hong Kong in Mid-February 2017.
Grand prizes of the year:
Champion: Cash Prize of USD 1,900, Trophies, Certificates
First Runner-up: Cash Prize of USD 1,300, Trophies and Certificates
Second Runner-up: Cash Prize of USD 650, Trophies, Certificates
BA Paper also gives you opportunities to mingle with top business elites, scholars and talented undergraduates from local and overseas universities. Our past foreign partners include (but not limited to) the University of Cambridge, University of Oxford, Tsinghua University, National University of Singapore etc.
Application details:
1.     Form a team of 2 to 4 undergraduates (non-exclusive to business students) from ANY university and apply online at
2.     Students from non-business programmes are welcomed to join BA Paper. However, the group should consist of at least 1 business undergraduate.
Deadline of application: 11 November, 2017
Deadline of submission of 5-page Executive Summary: 18 November, 2017
For the full theme and other details, please visit

Posted date:  September 27, 2017 by Sochaya T.